The Programme is geared to the needs of the business.  It could be a start-up looking for investment and quick growth, or an established business searching for a fresh burst of energy and a new strategic direction.

Delivered by Entrust and the Business Innovation Centre (BIC), and funded by One NorthEast and the European Regional Development Fund, the Programme allows SMEs to overcome the barriers to using design as a driver for growth and competitiveness.

There are a series of free workshops being held across the region from now until November 2008 to explore the opportunities available through design. The Programme is practical, tangible and transformational and it’s tried and tested, delivering benefits you can measure. Benefits like higher sales, better market share and bigger profit margins.

SME Workshops:-

30th June 2008, Village Hotel, Newcastle upon Tyne.

16th July 2008, Business Innovation Centre, Sunderland.

21st August 2008, Business Innovation Centre, Sunderland.

17th September 2008, Muckles , Newcastle upon Tyne.

15th October 2008, Business Innovation Centre, Sunderland.

12th November 2008, Business Innovation Centre, Sunderland

All of the above workshops start at 8:30am with breakfast and finish at 1:30pm with lunch.

Designer workshop:-

24th September 2008 - Centre for Life, Newcastle upon Tyne

This workshop starts at 5:30pm with drinks and canapés and finishes at 9:00pm.

If you would like to find out more about the programme please log on to www.designingdemand.org.uk or contact Karen Robinson on 0191 240 6045.